TC 09-04-91CABLE TELEVISION ADVISORY COMMITTEE
Regular Meeting
September 4, 1991
Conference Room A
City Hall
MINUTES
CALL TO ORDER
The meeting was called to order by chairman Walter Trefz Jr. at 7 p.m.
ROLL CALL
Present: Trefz, Len Batchelor, Eunice Cox, Mike Wincn; Absent: Jane Chiavacci
Staff present: Donna Krey
Channel 30 staff: Su2anne Orcutt, David Barney
United Artists Cable: Daryl Henderson
APPROVAL OF AUG. 7, 1991 MINUTES
Winch questioned whether or not he made a statement regarding the makeup of a re-franchising
subcommittee; Krey said she would check the tape to verify and make a Change in the ~nUtes if
necessary. Cox moved to approve the minutes with that condition; Batchelor seconded andthe
motion passed unanimously.
COMMUNICATIONS
Oral: Virginia Miller and Iola Hendrikson.from Sunnyview Lutheran Retirement Home
introduced themselves, saying they were interested in finding out how the home was to receive
cable. P.J. Doyle of the West Valley Student Video Production Group introduced himself and
offered a presentation on the group. Cox inquired what his interest in the CTAVC was, and Doyle
explained he had spoken to Orcutt about bicycling tapes to Channel 30. Orcutt said Ch~ 30 will
begin cablecasting on a playback basis in October. Doyle said he hoped his group and a student
group organized by Orcutt could work together in getting tapes..produce~ and aired.
Written: Wincn distributed articles on high density television (HDT) for information. The
committee noted a letter from John H. Drexler to Daryl Henderson explaining why he was
canceling his cable service.
OLD BUSINESS
New subscriber hookup: Cox explained that she had arranged with the Sunnyview director
that a survey would be taken to determine how many residents were interested in receiving
cable. The two-day survey produced 73 signatures. Guests Miller and Hendrikson indicated that
two days was not enough time to inform residents of the survey. Cox sent the petition to United
Artists. Henderson said he reviewed the survey and reiterated that the cost for building a cable
system at Sunnyview would be about $75,000' for 242 residents-the rate of return on that
investment would be about 20 years, he said. One of the biggest problems at Sunn~iew,
according to Henderson is the fact that there are no existing conduits intO the building. He asked
the committee to help him think of alternatives.
Cox said supplying cable service to common areas alone at the home would not meet the
needs of the residents. Henderson offered to look into available wireless systems, saying ~the
Valley Green complex had recently gone this route.
Committee members asked that alternatives on servicing Sunnyview be placed on the
October agenda and Henderson was asked to supply information on the penetration rate at other
retirement homes. Batc.helor requested that he also provide a breakdown indicating how much
of the $75,000 figure is needed to get the signal to the complex and how much is internal wiring.
Re-franchising: Batchelor reminded the committee that the United Artists franchise with
the city expires four years from this October. He expressed concern that the city prepare for the
renewal process and that United be given a chance to resolve concerns prior to negotiations. He
suggested two CTVAC members form a subcommittee to monitor the present franchise and
prepare for the renewal process. Batchelor said the future requirements of the city--such as
possible one-wire households--be looked into as well. He made a motion to that effect and Wincn
seconded.
Barney asked if the city should employ a consultant for the renewal process. Krey
responded that such services were extremely costly and may only be necessary if there were major
areas of disagreement. She said former deputy city attorney Leslie Lopez had put together a
timeline for the Heritage franchise renewal two years ago and it would be worthwhile to use that
as a guide for the upcoming process. The committee also agreed that material obtained by
Batchelor at the recent NFLCP conference on re-franchising was useful reference information
and should also be used in setting up a method for dealing with the re-franchising. Wincn
volunteered to sit on the subcommittee and Batchelor suggested Chiavacci as the second member
of the subcommittee. Barney offered his aid in the process and Batchelor and Trefz did the same.
Batchelor modified his motion to include the names of the subcommittee members; Cox
seconded and the motion passed unanimously.
Grant Accountability: Wincn offered a form for producers to use asking for receipts on all
major and minor grant expenditures. Cox questioned whether or not small purchases for minor
grants should be itemized on the form. Committee members agreed they should request
accounting for all purchases and could make case by case decisions should items be left off the
form. Members made slight modifications to the form, suggesting the title Business Name be
changed to Supplier/Vendor and that the form be due from producers within 30 days of
completion of project. Trefz suggested Wincn meet with Orcutt to see how his form can be
integrated into the grant guidelines.
The committee will address the idea of forming a grants subcommittee to review the
administrative details of awarding grants at the October meeting. Also at the October meeting,
they will vote on the modified grant accountability for~-~.
January Meeting Date: Krey told the committee that another commission would be
meeting in Conference Room A on Jan. 8, 1992, but that the conference room downstairs would
be available that day. The change in meeting date is necessary because the committee's regular
meeting in January fall.~ on New Year's Day. She said another option would be to move the
meeting to Jan. 15. Barney said the committee could meet at De Anza. CTVAC members agreed to
meet Jan. 8, 1992 in the downst~i~'s room at City Hall since it was available.
Educational TV: Cox informed the committee that Orcutt is setting up opportunities for
high school students to have training at the college and a meeting is scheduled Sept. 9 at Monta
Vista High School. Cox has been working with the elementary schools and reported that school
principals were asking interested teachers to serve as site representatives for a training program.
She said she would inform Orcutt and the committee when a date had been set for the first
meeting with these teachers and school officials. Trefz thanked both Cox and Orcutt for the
educational outreach work they have done.
NEW BUSINE55
Western Regional NFLCP: Orcutt said she would not be able to attend this conference in
Pasadena scheduled ne.xt month, but asked cornnaittee members to support travel and conference
expenditures for her assistant, Mark Romo, saying the event would be extremely benefidal to
him as a producer trainer. Batchelor said he appreciated the value of attending the conference.
Krey reminded the CTVAC that city funds for conferences and meetings were intended for
committee members appointed by the city council. She said in the past, the CTVAC had
financially supported travel expenses for the Access Director, because they believed it was
important for the director to network, learn of current trends and represent Cupertino. On
several occasions, these travel expenditures were matched, or at least supplemented, by De Anza
College. She cautioned the committee to think about the travel budget and make sure there was
enough money for upcoming conferences they themselves might want to attend.
For discussion purposes, Trefz made a motion to offer $200 in support of Romo attending
the conference. Wincn seconded and discussion followed.
Trefz said he felt strongly that the Access Director should be the one attending the
conference, and if she were unable to do so, he was not willing to fund money for an assistant.
Cox echoed the feeling and remarked that the city already has contributed to the college, as well as
provided funding through grants for two producers to go to Portland. Wincn said if much of the
same material is covered at other conferences, it probably would not be necessary to have a
representative in Pasadena. Trefz called for the vote and the committee unanimously denied the
request to provide funds for the conference.
REPORT FROM UNITED ARTISTS CABLE
Henderson reported a 61.9 percent penetration rate in Cupertino, as well as gains in premium
units this month. He said a new office manager, Alyce Moon, would begin work Sept. 9. Due to
the dish adjustment at De Anza, he said signal quality has improved noticeably. In addition, a
new modulator has been installed at City Hall for Ch. 53. Henderson also spoke about TCI's
takeover of United Artists, saying the change would take effect in November, however, TCI
would be keeping the Cupertino system intact. A benefit that may come with the merger may be
that the microwave feed would originate from Palo Alto, instead of from across the Bay, resulting
in better picture quality.
Barney asked if the Tripartite Agreement would have to be modified because of a different
cable company servicing the area. Krey said she would check with the city attorney to see if all
agreements and ordinances would be valid as written.
STAFF REPORT
Krey invited all CTVAC members to attend a lecture by renowned speaker Layne Longfellow on
Oct. 4, saying the city has spaces available for all committee/commission members. She also
reported that The City Channel would be providing election coverage in the form of platform
statements, debate cablecasting and election night updates. And, she informed members that the
annual Civic Service Award ceremony would take place Oct. 10 at the Quinlan Center.
REPORT FROM DE ANZA COLLEGE
Barney said the chief engineer's position has been authorized and will be filled. Orcutt said the
fall session is booked, with 36 active producer groups. De Anza engineers are preparing a
schematic and rewiring for Control Room A, as well as installing new equipment. She also
reported the Cupertino Courier will print Ch. 30's playback schedule beginning in September and
a feature is planned on Hometown USA finalists and winners. ~
Orcutt also expanded upon her efforts to provide training to high school students, saying
she will offer training to six to eight students from each. of the five high schools in the Fremont
Union High School District in the fall. The goal would be to produce a Christmas program and
later, news programs and other student productions.
Orcutt outlined where equipment repair and replacement is since the signing of the
Tripartite Agreement, s.aying basic needs are being met, but additional equipment would be
needed to give producers a competitive edge. She also indicated that she would plan to attend
the Sept. 24 Sunnyvale city council meeting, which is scheduled to hear a report on
implementing public access in their city.
ADTOURNMENT
Batchelor made a motion to adjourn the meeting at 9:45 p.m.; Cox seconded and the motion
passed unanimously. The next CTVAC meeting will be held Oct. 2, 1991 in Conference Room A at
City Hall.
APPROVED:
Walter Trefz, Cha]r~n
ATTEST:
City C1 erk~/