Exhibit CC 11-01-2016 Oral CommunicationsCOUNTY OF SANTA CLARA
OFFICE OF THE BOARD OF SUPERVISORS
COUNTY GOVERNMENT CENTER, EAST WING
70 WEST HEDDING STREET, 1 om FLOOR
SAN JOSE, CALIFORNIA 95110
(408)299-5040 FAX (408)299-2038 TDD 993-8272
WWW .SUPERVISORYEAGER.ORG
KEN YEAGER
SUPERVISOR, FOURTH DISTRICT
October 31, 2016
Dear Honorable Mayor and Councilmembers of the City of Cupertino,
tL U(1 f'tto &f_!t-L
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On behalf of Santa Clara County, I would like to invite you to the 2016 Healthy Cities Conference on Friday,
November 18, 2016, from 9:30am to 1:00pm at the Tech Museum oflnnovation in downtown San Jose.
We are hosting the Healthy Cities Conference to share information on policy strategies that promote public
health and to acknowledge the amazing work that cities in Santa Clara County are doing to promote the health
and well-being of both employees and residents. The conference is tailored to city elected officials and their key
staff.
At the conference, we will also share the Healthy Cities Campaign Dashboard and overall initiative with
attendees . The dashboard highlights chronic disease and injury prevention strategies and policies that have been
adopted or achieved by each city to promote health via four broad categories: (1) Active & Safe Communities;
(2) Healthy Food & Beverage Environments ; (3) Tobacco-Free Communities; and (4) Cross-Cutting Strategies.
Over the last year, the Public Health Department has consulted with the Cities Association and the Santa Clara
County City Managers Association about this initiative . Public Health Department staff recently vetted the final
Healthy Cities Campaign Dashboard concept with the Santa Clara County Cities Managers' Association and
received a unanimous endorsement from the Cities Association of Santa Clara County.
At this very moment, city managers and their staff are reviewing and providing feedback on the findings of each
individual city 's dashboard . You should expect to receive your city 's dashboard this week.
Many cities have already achieved a number of policy strategies included on the dashboard and will
receive awards for their accomplishments at the conference . Cities will also receive recognition at the
conference during a Healthy Cities Showcase for adopting innovative policies and strategies that promote
health .
If you have any questions , please don't hesitate to contact Laura Jones from the Public Health Department at
Laura.Jones@phd .sccgov.org or (408) 793-2774. Please register for the Healthy Cities Conference no later
than Friday, November 11 at http://bit.ly/scchcc2016 . We hope to see you there!
Sincerely ,
Supervisor Ken Yeager
Santa Clara County, Fourth District
Santa Clara County Healthy Cities Conference
Register by Friday, November 11
When:
Friday, November 18, 2016, 9:30 am to 1 :00 pm
-Registration starts at 9:00 am
-Lunch will be provided
Where: The Tech Museum of Innovation
201 S. Market St., San Jose, CA 95113
Why:
Who:
How:
-Join us for the 2016 Healthy Cities Campaign award presentation
-Celebrate policy and practice changes that cities have adopted to create healthier
environments for their employees and residents
-Learn more about what cities can do to promote health
Attendance by Invitation Only
-This event is tailored for local, state, and federal elected officials, city managers, and
other key City and County staff
J.
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Santa Clara Cou nty
PUBL !C
HEALTH
• ,l a
Santa Clara Coun"f9 Health~ Cities Campaign
Regi str ation Begi ns a t 9:00 a m
Friday, November 18
9:30 am -1 :OOpm
Tech Museum
201 S. Market St., San Jose, CA 95113
Agenda
County staff ava ilable to provide 1: 1 technical assistance to attendees f r o m 1-2
1. Welcome and Healthy Cities Campaign Introduction
Supe r visor Ken Yeager, Ph D
Santa Cla r a Co u nty, Fou r th District
Sara H. Cody, MD
Sa nta Clara County Heal th Officer a nd Public He a lth Director
2. Reducing the Impact of Sugar -Sweetened Beverages
J im Kri eger, MD , MPH
Executive Director, Healthy Food Ame r ica
3. Panel: Policy Strategies for Reducing the Impact of Sugar-Sweetened Beverages
Sao Francisco Warning Label Policy
Ch r istina Goe tte , M PH
Ch ronic Disease Prevention Programs Manage r , San Fran ci sco Department of Public Health
Yes on Measure D Campa ign -Berkeley Soda Tax
Vicki Alexande r , M D, MP H
Co-C hair, Berke ley vs Big Soda Campa ign
Default Beverage Option Pol icy
Alfred Mata, Jr., M PA
Prog r am Ma nager , Public Healt h Advocates
4. Healthy Cities Showcase and Awards Presentation
Supe r visor Ken Yeager, Ph D
Sara H. Cody , MD
S. Lunch
6. Panel: Strategies to Create Tobacco-Free and Active and Safe Communities
Don't Let Enforcement Stop You : Creative Solutions for Tobacco Policy Implementation
Vice Mayo r Greg Scharff, JD
City of Pa lo Alto
Nicole Coxe , MPH
Tobacco-Free Communities Program Manager, Santa Clara County Public Health Department
Creative Traffic Strategies for Healthy Cities
Ria Hutabarat Lo, PhD
Transportation and Traffic Manager. City of Sunnyvale
7. Evaluation and Close
Santa Clara County
PUBL !C
HEALTH •
Santa Clara Counf9 Heafn,~ Cities Campaign
Template
Total Strategies Total Achieved
15 -
Active Transportation &
Recreation Initiatives
·-·· Ad opt Vis ion Zero Initiative
Adopt Complete Streets
··-· Guidelines fo r Transportation
and Land Use Planning
Adopt Bic ycle, Pedestrian.
··-· and/o r Trails Master Plans
Adopt Parks and Recreation
·--· Master Plans
Bike -Friendly Des ignation by
·--· the League of American
Bicyclists
Wa lk-Friend ly Designation
, __ , from UNC Highway Safety
Research Center
Bike Parking Near Public
·--· Facil ities
Workplace Commute
Plannin for Em lo ees
In centives for Use of Public
, __ • Transit and/ or Ridesharing
to Work
Incentives fo r Walking
·--· and/or Bik ing to Work
Shower Facil ities for
, __ , Empl oyees who Walk or Bike
to Work *
Transportati on Demand
Management including
·--· Transit , Bike , and/or Parking
(Including Fees) Policies
Pedestrian , Bike , and/o r
·-·· Transit -Oriented Fac ilities
Safe Routes to Schools
Safe Routes to Schools
·--· Res o lution*
Multi -Disciplinary
··-· Co ll aborative/Task Force*
Dedi cated Bik e and
··-· Pedestrian Coordinator*
Healthy Food &
Beverage
Environments
Total Strategies Total Achieved
11 -
Healthy Food & Beverage
Procurement Standards
Standards for Meetings,
·--· Events. and Ce lebrations*
Standards for Vending
·-·· Machines*
Standards for City-Run Adul t
··-· and Youth-Based
Programming *
Standards for City -Run Cafes,
··-· Cafeterias, Snack Shacks .
and Kiosks *
Water Access
··-· Water Access Policy
Water-Fi ll ing Sta tions
Reduced Exposure to
Su ar-Sweetened Severa es
El im inate Sugar-Sweetened
Beverages as a Default
··-· Option for Kids' Meals in
Restaurants
Require Health Warnings on
·--· Ad vertisements for Sugar-
Sweetened Beverages
Resolution to Refuse Funds
··-· from Sugar-Sweetened
Beverage Industry
Propose Sugar-Sweetened
··-· Beverage Tax
Healthy Food Access
Commun ity Gardens on City
·--· Property/Parks
Total Strategies Total Achieved
14 -
Reduced Exposure to
Secondhand Smoke
Parks, Trails, and Recreation
·--· Areas
, __ , Outdoor Dining Areas
·--· Entryways
Service Lines and Areas (e.g.
·--· Ticket Lines , ATM lines. etc.l
Mul ti-Unit Housing (Must
·--· In clude Uni ts)*
·--· Publi c Events
Reduced Youth Access through
a Tobacco Retail License
Tobacco Retail Permit*
Reduce Dens ity of Tobacco
·-·· Outlets
··-· Limit Sales Near Schools
Fl avored Tobacco
.• ., Restrictions *
Prohibit Sale o f Tobacco in
·--· Pharmacies
··-· Pri ce-Dis co unting Restrictions
Tobac co Products Sold Only
---· in Adult Tobacco Stores
En fo r ceme nt of Tobacco
•··· Sales to Minors in 2016
Santa Clara Cou nty
PUBL !C
HEALTH
•
Cross-Cutting
Strategies
Total Strategies Total Achieved
3 -
Inclusive & Comprehensive
Health Plannin & Pr rams
Health Language in General
·--· Plan
Age-Friendly City De signation
·-·· by the World Health
Organization
Employee Wellness
·--· Program/Co mmi ttee
'\,.,, '\I"
=, ,: City Spotlight
In 2016, Example City
conducted a Reth ink Yo ur
Drink wellness campaign to
encourage city employees to
drink more water instead of
sugary drinks.
Key
·--· Strategy Nat Achieved
0 Strategy Ac hieved !Nat Medell * Model Strategy Achieved
* Model Strategy Possible
NA Strategy Not Applicable for
Specific Jurisdiction
Santa Clara Counfg ~earth~ Cities Campaign
Dashboard FAQ
What is this?
To acknowledge and more easily communicate the great work cities within Santa Clara County are doing to
promote health, the Santa Clara County Public Health Departmen t (SCCPHDl has developed this Heal thy Cities
Campaign Dashboard .
What is in the "Dashboard"?
The Dashboard indicates policies and strategies that have been adopted or achieved in a given city within the
County. Policies and strategies have been adapted from published resources, peer-reviewed research, and other
promising or evidence-based best practices established by leading health experts like the Centers for Disease
Control and Prevention, and reflect priority areas for the SCCPHD. The various policies and strategies included
promote health via one of four broad themes or categories:
1 l Act ive & Safe Communities
2) Healthy Food & Beverage Environments
3) Tobacco-Free Communities
4) Cross-Cutting Strategies
What do the symbols mean?
An "empty box" in dica tes that a city has not yet adopted or achieved the policy or strategy
0 A "check" indicates that a city has adopted or achieved the policy or strategy * A "star" indicates that a city has adopted or achieved a "model" policy or strategy
* An "a sterisk" indicates a "model" policy or strategy is possible
NA "NA" indicates a strategy is not possible for a certain city
What is a "model" policy or strategy?
A "model" policy or strategy is one that goes above and beyond "check ing the box" and demonstrates best
practices in a given area. For example, a city may adopt a policy prohibiting the sale of some flavored tobacco
products and achieve a "check," while another city may adopt a policy prohibiting all flavored tobacco products
(including menthol cigarettes) and receive a "star" for having adopted a model policy.
Where can I find an example of a "model" policy or strategy?
The SCCPHD is in the process of crea ting a catalog of model polic ies /strategies from within and outside of Santa
Clara County that will be featured on our website. Materials are also available upon request.
Will the policies or strategies listed on this Dashboard ever change?
We expect the list of policies and strategies on the Dashboard to remain fairly stable. With that said , we anticipate
periodic revisions to the Dashboard in order to remain up -to -da te with public health research and to reflect new
and innovative best practices and policies. Changes will occur no more frequently than o n an annual basis.
How does my city compare to other cit ies in Santa Clara County?
You can compare your city's Healthy Cities Campaign Dashb oard to the dashboards of other cities in the County
when they are released.
What if I want my city to earn more "checks" or "stars" next year?
The SCCPHD can provide technical assistance and recommendations to help you begin or continue work in your city
related to these areas. Specifically, we can provide: model pol icies , legal expertise, data. outreach support to
affected groups, implementation strategies and, when poss ible , funding.
What is the "City Spotlight"?
The City Spotlight highlights strategies adopted by cities to promote the health and
well-being of its res iden ts. These strategies are typicall y different than those listed
under the four broad catego r ies in the Dashboard.
For more information, contact us at the
Center for Chronic Disease and Injury Prevention:
1400 Parkmoor Avenue, Su ite 120 B
San Jose, CA 95126
Phone: 408-793-2700 •
Santa Clara County
PUBL ~C
HEALTH