CC 02-07-05
CUPEIQ1NO
AGENDA
CUPERTINO CITY COUNCIL - REGULAR ADJOURNED MEETING
10350 Torre Avenue, Community Hall, Council Chamber
Monday, February 7, 2005
5:30 p.m.
CITY COUNCIL MEETING
PLEDGE OF ALLEGIANCE
ROLL CALL
ORAL COMMUNICATIONS
This portion of the meeting is reserved for persons wishing to address the council on any matter
not on the agenda. Speakers are limited to three (3) minutes. In most cases, State law will
prohibit the council rrom making any decisions with respect to a matter not listed on the agenda.
NEW BUSINESS
1. Discuss land use policies and development review processes
ADJOURNMENT
In compliance with the Americans with Disabilities Act (ADA), the City of Cupertino will make
reasonable efforts to accommodate persons with qualified disabilities. If you require special
assistance, please contact the city clerk's office at 408-777-3223 at least 48 hours in advance oj
the meetin¡:.
10300 Torre Avenue
Cupertino, CA 95014
(408) 777-3308
FAX (408) 777-3333
CITY OF
CUPEIQ1NO
Community Development Department
SUMMARY
AGENDA NO. 1
AGENDA DATE February 7, 2005
SUBJECT
Land Use Policies and Review Procedures Development
RECOMMENDATION
Review and discuss the following issues and provide direction to staff on how you would like to
address land use policies and review procedures during these changing times. Staff anticipates
that the Council may elect to hold further discussions due to the broad scope of the issues. Also,
Council should identify other related issues that you would like to discuss at a subsequent
meeting.
BACKGROUND
Cupertino is in the middle of updating its General Plan while the economy has gone through a
significant downturn and only recently seems to be entering a recovery period. At the same time,
the city electorate will be deciding an initiative petition affecting critical land use parameters in
November 2005. Project applicants continue to propose development applications based on the
existing policy rramework of the city. In light of all of the above changes several recent
development applications have met with opposition rrom individual members of the Council
questioning the appropriateness of a particular land use or land use mix otherwise allowed by the
current policy structure in General Plan or the specific plan.
In the face of all of these changes, members of the City Council asked that land use policies and
procedures be reviewed to determine if there is a strategy and/or administrative procedures that
will enable the city to provide better guidance to applicants during these changing times.
Attached is a copy of the Heart of the City Specific Plan to reacquaint the Council with the
existing policy structure in this area. Also, staff sent a post card mailer to all Cupertino
residential addresses in the city advising residents of this meeting (see attached) and is sending
this staff report to the Chamber of Commerce representatives.
DISCUSSION
The policy rramework of the city has been developed over the past ten to twenty years after
extensive public hearings and considerable discussion by the then City Council(s) and Planning
Commission(s) and with the community. The city policy structure is contained in the General
Land Use Policies and Review Procedures Development
February 7, 2005
Page 2
Plan, Heart of the City Plan, North De Anza Boulevard Plan, numerous other policy plans and
the zoning ordinance (e.g. the Rl ordinance and the parking ordinance) and Municipal Code of
the city. As we have seen with the General Plan and the Rl zoning Ordinance, it takes
considerable effort and hearings to amend the existing policy/ordinance structure of the city. If
the Council wishes to amend these rules it is best done after reviewing the possible rationale,
after which it would be necessary to advertise public hearings and invite affected property
owners or stakeholders to comment on the proposed changes. The purpose of this memo is to
discuss the possible rationale and options to facilitate the Council discussion of these issues.
Since it takes considerable Council, staff and community effort to amend the policy structure it
seems most appropriate to identify the policy issues through the current update process to the
General Plan. In the meantime, it may be necessary to prioritize the most important conflict
points and consider establishing a moratorium on all new development in certain categories or to
establish a more informal Council direction for developments seeking approval in mixed-use
areas. Following your discussion, the Council can decide if the work program should include
some high priority changes to this policy rramework.
Land Use and Procedural Issues
The following list contains issues that have been raised in conjunction with development
applications or questions council members have raised during these rapidly changing times.
Following the issue title is a brief commentary to rrame the issue and identify possible strategies
to leverage the city's interests.
1) Development Review Procedures:
. Should the City Council function as General Plan "gatekeepers" and continue
to determine whether applicants can apply for General Plan Amendments and
should the Council continue to hold study sessions on preliminary
development applications?
The "gate keeper" function that the Council performs for general plan
amendment requests has the advantage that development proposals can be re-
directed into formats that are more compatible with the community and the
public isn't invited to public hearings to comment on clearly inappropriate
applications. Similarly, study sessions can be used to redirect major projects
into projects that are more consistent with community goals. In some cases,
the applicants use the early review to "test run" different proposals or "shop"
individual ideas, hoping to find the right mix of enticements that will increase
their chances of approval.
The downside of these practices is that the public gets the impression that the
Council is deciding whether to approve the application when you are only
deciding if the applicant should be allowed to file an application. Frequently,
individual council comments on the preliminary project submittal have been
misconstrued as endorsements in advance of the formal public hearing
process.
Land Use Policies and Review Procedures Development
February 7, 2005
Page 3
Staff believes the Council should abandon this practice while the General Plan
update and initiative vote is taking place. The Council can re-evaluate re-
instituting the practice at a later date following the election and general plan
update.
. When should city-wide notification be used?
City-wide notification has been used three times in the past two months to
advertise the Planning Commission General Plan community meetings, the
Toll Bros. request to proceed with a general plan amendment and this
discussion on land use policies and development review processes. The city
funded two of the advertisements. The cost is about $3,000 for residential
customers and $5,000 for all postal customers. At that rate, if the city funded
one city-wide advertisement per month there is a budget impact of
approximately $36,000 to $60,000 per year (one per month = 12 x $3k to 5K
per notice = $36K to $60k per year). The number of city paid advertisements
will probably not exceed 10 to 12 per year. Staff is comfortable determining
when a project has city-wide significance or asking the Council if there is any
question.
Applicants will decide if they wish to proceed with a general plan amendment
application and the City Council can remain separate rrom the process and
evaluate the application on its merits once it is submitted for your review.
Staff will keep the Council informed of significant proposals through the
Development Activity Report and/or weekly notes.
. What is the appropriate method to determine residential densities for
vertical mixed-use proiects?
The current General Plan contains no methodology for determining residential
density on vertical mixed-use sites. Presumably this was a conscious intent to
encourage vertical mixed-use instead of horizontal mixed-use. With Council
direction it is simple to calculate the proportionate share of the square footage
in the project and allocate this proportion to the available land area. Then the
residential density of the vertical residential component will be based on the
relative portion of the land area occupied by the residential component. This
would be a similar methodology to the allocation for horizontal mixed-use
where the site is apportioned based on the actual area occupied by each use.
2) Where should residential land uses be allowed?
The General Plan has a few remaining units in the Heart of the City and units
remaining in the North De Anza Boulevard and Bubb Road Industrial park areas.
Applicants have applied for portions of these units to be allocated to the sites at
the Adobe Lounge (29 units), Santa Barbara Grill (46 units) and Results Way (94
Land Use Policies and Review Procedures Development
February 7, 2005
Page 4
units). The Council has discussed reallocating units away from school impact
areas into the Vallco Park area.
The city could establish criteria to determine where and how many residential
units should be reallocated and may be able to identify other strategies to soften or
mitigate the impacts such as working with the districts on mitigation fees and
directing that projects on the edge of attendance boundaries be directed to the
school best able to accommodate the students.
Residential uses in the Heart of the City should be considered in areas that are
served by parks and where residents can access community facilities such as retail
and restaurants. Residential uses should be established where it can integrate into
an existing mixed-use or predominately residential fabric. Sites that are adjacent
to existing or planned residential developments should be considered for
residential uses. Adjacency can be loosely interpreted when residential uses
seems to provide much needed housing and solves a land use issue. The
Hamptons is an example of a stand-alone residential project that is proximate to
services at Cupertino Village and near other residential developments across
Wolfe Road. The following section elaborates on using housing to the city's
advantage.
3) Can housine: be offered as an incentive to provide retail or contribution to an
in-lieu fee?
Housing has been credited with undermining the service levels in our schools and
usurping the opportunity to ever develop the site for sales tax generating retail
uses. This is a switch rrom the recent past when residential was viewed as
addressing the jobslhousing imbalance and higher density was seen as providing a
mix of more affordable units to accommodate a wider spectrum of the market.
There is a level of validity to both perceptions ofresidential impacts.
There is validity to the concept that once devoted to ownership residential a site
designated for commercial will not be available again for retail uses. For these
reasons the General Plan Task Force recommended policies discouraging
residential uses in commercial districts. The issue of where, what type, and how
much housing should factor into the equation. We need to get better at predicting
the impact of different densities of residential and determining if it is an asset or a
detriment to our schools. The Bay Area Economics study of the initiatives
generally concluded that higher or lower density residential generated about the
same number of high school students; however, the higher density generated more
property tax to compensate the Fremont High School District for on-going
operating costs to serve the students. In a recent application the district cited a
standard student generation rate that was four times the actual number generated
rrom a comparable density project. The use of "one size fits all" generation rates
unfairly projects the actual impact because of the predominance of higher student
generating single-family uses in the city. Staff will be working with the high
Land Use Policies and Review Procedures Development
February 7, 2005
Page 5
school district to get a better understanding of residential proj ect impacts
following publication ofthe district impact study.
Residential is the current market preference and may be judiciously used to
encourage the preferred mix of uses. That is, the Council could specify that
approval of residential will be a function of the mix of retail, appropriateness of
the site and/or payment of an equivalent in-lieu fee. The Council should leverage
the current market land use preference (whether it is residential or office or
commercial) in mixed-use areas to ensure the most beneficial and complementary
combination of uses for the site and revenue generation for the city.
Also, affordable housing has consistently been ranked in the Community Surveys
as one of the most important issues facing Cupertino. Providing a greater variety
of housing types seems like a favorable manner to address this concern.
4) Should the City insist on retail on all commercial sites where it is allowed as a
land use option?
The Heart of the City plan and the North De Anza Boulevard plan allow
commercial as part of the mixed-use options available to applicants. The North
De Anza Boulevard area is predominantly an office park with ancillary
commercial (e.g. Outback, BJs, and Donut Wheel) and limited quasi-public and
instruction (e.g. church and swim school). The North De Anza Boulevard area is
surrounded by residential uses. Council will recall that the issue of critical mass
came up when reviewing the church application and we committed to monitoring
the introduction of alternate uses allowed in the area to maintain the office park as
the predominant use.
Similarly, the Heart of the City encompasses the Stevens Creek Boulevard block
rrom the easterly city limits to Highway 85. The plan identifies three primary
commercial nodes, including the Oaks Shopping Center, Crossroads/City Center
and Valko Fashion Park. The intervening area between Vallco and the
Crossroads/City Center is identified for supporting uses such as residential and
office. The concept seems to be that these "supportive uses" would be populated
by residents of the homes and workers in the offices that would rrequent the
business in the primary commercial nodes. The plan also implies that it did not
envision stringing commercial uses along the entire length of Stevens Creek
Boulevard in the Heart of the City.
This concept that there is a limited demand for retail seems to intuitively make
sense. The city should determine if the limited market demand should be
protected for the three commercial areas. Commercial policies could advocate
creating a critical mass of commercial tenants in close proximity to encourage
shoppers to walk rrom shop to shop and combine multiple visits into one
shopping trip. The Stevens Creek properties outside of the three nodes are a
mixed pattern including office, residential, De Anza College, Memorial Park and
Sports Center, and single purpose commercial such as furniture stores and larger
Land Use Policies and Review Procedures Development
February 7, 2005
Page 6
format restaurants. The larger predominantly retail shopping centers are clustered
near Vallco Fashion Park and Crossroads/City Center. Also, we have witnessed
that the current market prefers to keep some of these commercial sites vacant for
long periods rather than re-tenant the space with retail or restaurant uses.
Also, it is important to understand that the policy of allowing residential to infill
in the Heart of the City, Vallco and North De Anza Boulevard is an essential
element of the Housing strategy of the General Plan to meet our inventory of
adequate sites. Should the plan be amended to reallocate or eliminate this option
it may be necessary to amend the Housing Element and go back through the State
HCD review process.
Therefore, staff believes the current policy of allowing mixed use in the mid-block
areas is still sound and that perhaps the city should be looking to retain an in-lieu
fee to compensate for the lost opportunity cost of allowing these sites to have non-
traditional retail uses. It is likely that these fees could only be collected through a
development agreement.
5) How realistic is the current General Plan incentive to provide a bie: box
retailer in the city?
Clearly, this is a difficult question to address absent a study. Staff has received
inquiries rrom two big box retailers who have indicated there is a "hole in the
market" in this area, meaning this area is underserved and they would like to find
a site to accommodate their use. Intuitively this assessment seems to match our
understanding of the proximity of big box to the West Valley. Presumably if it is
not filled in Cupertino it will be filled on a large site in an adjacent community,
reducing sales to Cupertino businesses. We have seen this impact with the big
box Home Depot that located in San Jose and the smaller box Trader Joe's that
located in Los Altos, both of which are immediately adjacent to our border. When
this happens we inherit the traffic, market impacts on our retail (e.g. Minton's
Lumber and Oakville Market) without the sales tax benefits. The question is
exacerbated by the fact that big box can only pay about half the value for land
compared to a residential developer.
Staff believes we should aggressively promote a big box somewhere in the Vallco
park area and should anticipate that we may need to facilitate the location by
assisting with inrrastructure, or other means, where feasible.
6) What is mixed-use? Is residential a sie:nificant economic ene:ine or driver for
Quality commercial development in the city?
Mixed-use commonly refers to the practice of moving away rrom single purpose
zones in the core areas of cities and instead allowing a greater variety of uses.
The presumption is this provides a greater land use texture and greater walk-
ability to more proximate uses. We have seen this in the City Center where
corporate and local service offices are joined by residential, retail, restáurants,
Land Use Policies and Review Procedures Development
February 7, 2005
Page 7
lodging, civic uses, plazas and parks into a rich suburban and urban fabric. In
some cases, mixed-use has been heralded as the "new urbanism" and "smart
growth" because it purposely blends uses in a manner that allows for multiple
walking trips and diminishes the necessity of driving to multiple single pUrpose
use sites. It is the antidote to the traditional concept of urban sprawl where the
automobile is a necessity with all of its air pollution and congestion impacts
instead of a choice.
The experience at Santana Row in San Jose and the proposal rrom at the
Rosebowl in Vallco Park seem to support the premise that residential is an
economic engine in the current market and can drive higher quality retail uses.
Also, we have seen numerous mixed-use with residential over retail in building in
otherwise traditional suburban settings such as Los Gatos and Palo Alto. The city
should be aggressive about leveraging current market trends, whèther the current
trends support residential, office or quasi-public uses, to accomplish other
community objectives such as retail sales tax offices, in-lieu fees and the highest
quality development.
~
D~P
City Manager
Ste Piasecki
Director of Community Development
CC:
Chamber of Commerce
City of Cupertino Department Directors
Enclosures:
Copy of the post card notice sent to all Cupertino residential customers
Heart of the City Specific Plan
City of Cupertino
Cupertino City Hall
10300 Torre Avenue
Cupertino, CA 95014
PRSRT-STD
U.S. Postage
PAID
Cupertino, CA
Permit No. 239
ECRWSS
Residential Customer
Special Meeting
of the City Council
During this meeting the City Council will discuss land use policies and development review
processes. Some of the topics to be discussed may include:
· Where are the appropriate locations for commercial and residential land uses on properties
in the Heart of the City along Stevens Creek Boulevard and De Anza Boulevard?
· Should the council determine whether applicants can apply for General Plan amendments?
· How should the city handle major development applications while the General Plan is being
reviewed and updated?
For more information contact the Community Development Department at
408.777.3308. This meeting will be shown on Cable channel 26 and webcast at
www.cupertino.org.
Monday, February 7, 2005
5:30 to 8:30 p.m.
Community Hall Council Chamber
10350 Torre Avenue
Cupertino, CA 95014
,
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Speci~J Meeting
of the City Council
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aj <7- 7-05
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During this meeting the City Council will discuss land use policies and development review
processes. Some of the topics to be discussed may include:
· Where are the appropriate locations for commercial and residential land uses on properties
in the Heart of the City along Stevens Creek ~Ievard and De Anza Boulevard? II ú
· Should the council determine whether applièants can apply for General Plan amendments? I(~
· How should the city hand)\, maj,or de~elopme. nt applicati9ns while the Gen. eral Plan is being
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GROSVENOR
Mr. Stephen Piasecki
Director of Community Development
City of Cupertino
10300 Torre Avenue
Cupertino, CA 95014
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FEB 0 7 2005
BY:
February 4, 2005
Re: Residential DeveloDment in the Bubb Road Plannina District
Dear Mr. Piasecki:
As you are aware, Grosvenor's history of development in Cupertino includes over one
million feet of R&D/office space. We currently own 10400 Ridgeview Court (in the
Ridgeview Court office park we developed), and Results Way Corporate Park (previously
the Honeywell-Measurex campus at One Results Way). As you know, we have owned the
Results Way property since 1998 and have had an active program to improve the
property ever since our purchase.
In 2003 Honeywell moved out of +/-200,000 square feet at the rear portion of the park,
and despite a re-Ieasing effort that started in 2002, we have been unsuccessful in re-
tenanting the buildings. After a thorough architectural evaluation, we determined that
the buildings were functionally obsolete and uneconomic to retrofit due to the very
specific manufacturing build-out utilized by Honeywell. This was exacerbated by the very
soft Silicon Valley leasing market.
As a result of our failed efforts to re-tenant the property, we have been in contract with
Taylor Woodrow for several months to entitle and sell the rear portion of the site (the
Honeywell portion). As you are aware, this property is located within the "Bubb Road
Planning District" as designated in the City's General Plan. The purpose of this letter is to
strongly oppose any amendment to the General Plan that might put on hold, or interfere
with the development of housing on this property.
The General Plan's Housing Element identifies the Bubb Road District as the possible site
of 150 new housing units. 56 of these units were built in the adjacent Astoria project,
and the remaining 94 units are available. Given the present poor market for R&D/office
space, and the long-term negative forecasts for the region, we want to convert this
property to residential use. Taylor Woodrow Homes is proposing to build 94 single-family
detached homes on the site, and is expecting to use the remaining Bubb Road housing
units for this development. As of this date, Taylor Woodrow has been actively working
on the design and planning for this site for more than nine months.
We are alarmed to hear of two different attacks on our ability to develop this project.
First, the proposed General Plan Update suggests reducing the amount of additional
housing in the Bubb Road District from 94 to 81. There does not appear to be any valid
justification for this change. Second, the City has discussed moving the 94 Bubb Road
units, to the Vallco Park South area where all of the housing allocations have apparently
been used up. We strongly oppose this change as it benefits another property owner's
investment at the expense of our project. Furthermore, due to the very different impacts
associated with the two developments, there appears to be no valid, quantitative reason
GROSVENOR USA LIMITED
ONE EMBARCADERO CENTER SUITE 3900 SAN FRANCISCO CALIFORNIA 941 I I
Telephone (4-15) 434-0175 Facsimile (415) 434--2742 Iféb www.geh.com
Mr. Stephen Piasecki
February 4, 2005
Page 2
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to justify the moving of the Bubb Road units other than to benefit the Vallco
development.
For a long time the General Plan (including every previously proposed version for the
recent Update to the General Plan) has anticipated building 94 more housing units in the
Bubb Road area. According to your testimony at the January 18, 2005 City Council
hearing on the Vallco project, the traffic from such housing was factored into studies of
the area when the General Plan was adopted. Thus the City's traffic assumptions and
road improvements for the vicinity were based on that traffic. In fact, the traffic from 94
homes likely would be less than from fully utilized office space had the zoned office
conversion taken place. Given the General Plan's housing allocation, all other public
services for the Bubb Road area should have also taken into consideration this potential
development. By comparison, additional units shifted to another site will only shift traffic
and other burdens to an area that has not been studied and has not been planned to
absorb those impacts.
During the January 18 hearing, Council members recognized several important City goals
and growing problems that the City faces. Development of housing on our property will
serve those goals and reduce those problems:
· Sites for urban infill housing are scarce, and the public does not want more housing in
suburban areas of the City. Results Way satisfies this test, with a small in-fill
development that will blend into and join the community through a design that
includes significant park elements and connecting pedestrian walking paths.
· Below-market housing should be scattered throughout a project rather than
clustered, and should include for-sale units rather than only rentals. Taylor Woodrow
Homes proposes 14 houses to be offered for sale at below-market prices distributed
around the site.
· The State's requirement of 2,300 new housing units imposes a substantial burden on
the City. Our project will reduce that figure by removing +/-200,000 square feet of
existing business space, while also providing 94 new homes to serve the community's
housing needs.
Grosvenor has always been a good corporate owner and investor in Cupertino. We
regularly contribute to community efforts and over the years have supported the
Cupertino Senior Center, The DeAnza College Infant Development Center, the Kennedy
Junior High School fine arts project, as well as the City's outreach program on drinking
and driving. The Results Way property has for years had residential uses as a
contemplated use, and we feel the Taylor Woodrow development is well designed to
serve the needs and wants of the City, We strongly oppose any amendment to the
General Plan that might interfere with the development of housing on this property, and
hope that the City will ultimately approve Taylor Woodrow's plans for the residential re-
development of this site.
Mr. Stephen Piasecki
February 4, 2005
Page 3
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Please keep this information in mind as the City considers the General Plan Update and
the Valko project. The 94-unit allocation for Bubb Road should be preserved, and made
available for the Taylor Woodrow Homes subdivision.
Thank you for your consideration. I would be happy to discuss this further should you
have any questions.
Alan V. Chamorro
Vice President
Grosvenor USA, Limited, and manager of RWC, LLC.
cc: Cupertino City Council:
Sandra L. James
Patrick Kwok
Richard Lowenthal
Dolly Sandoval
Kris Wang
Taylor Woodrow Homes
Page I ot I
From: Holmes, Shawna (Palo Alto) [shawna.holmes@hp,com]
Sent: Friday, February 04, 2005 5:44 PM
To: Sandy James; Richard Lowenthal; Dolly Sandoval; Kris Wang; Patrick Kwok
Cc: Roberts, Bill; Holmes, Shawna (Palo Alto); David Knapp; Steve Piasecki
Subject: Big Box in Vallco Park
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David Knapp
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<:..c.../2-1-65
Dear Mayor Kwok and City Council Members,
Today HP received a copy of the Land Use Policies and Development Review Procedures report that City Staff
has put together for your meeting on Monday, February 7, 2005, Section 5 of the report recommends the pursuit
of Big Box Retail in the Vallco Park Area and thus as a large land owner in the target area, we felt it important to
make sure that you are aware of our position on that matter as it pertains to our property,
While we understand the City's interest in generating additional sales tax revenue, HP does not believe that Big
Box 'Retail would be an appropriate use of our property and therefore would not consider selling our land for that
use.
Should you have any questions about this matter, please feel fÌ'ee to contact me.
Thank you for the opportunity to communicate our position, HP looks forward to our continued work together.
Regards,
Shawna Holmes
Shawna Holmes
US Public Affairs
HP
650-857-2523
2/7/2005