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ASAC Minutes for the meeting of October 8, 1990
Page -2-
_
Committee Member Jackson stated she had no problem with the removal of
the two eucalyptus trees. She further stated that she had no
preference for the landscaping strip along the north property line.
Committee Member Lim stated heI had no concerns of removing the
eucalyptus trees. He suggestedIthat area be used either for parking
or for the trash enclosure. He jfurther suggested the poRssibility of
reducing the required planter strip along the north property line to
ten feet.
Committee Member Weber stated the planter strip should be included and
suggested moving the trash enclosure to the eucalyptus tree location
and make the proposed trash enclosure space a parking space. He
stated he had no concerns with removing the two eucalyptus trees and
further suggested reducing the required number of parking to four
spaces.
Chairman Gong also stated he had no concerns with removing the two
eucalyptus trees, but should be replaced with a minimum 36 inch box
tree of native species. He suggested the sound wall at the north
property line be reduced as low as possible and reducing:the required
red
planter strip to eight to ten feet. He further stated that he had no
concerns with the trash enclosure location as proposed but would like
to see it moved if possible.
The general consensus of the Committee was that there is no concern
with removing the two specimen] eucalyptus trees, a planter strip
should be provided along the north property line, and moving and •
relocating the trash enclosure and parking spaces is advisable, and to
replace the two specimen eucalyptus trees with a minimum 36 inch box
native California trees.
FORMAL REVIEW (Old Item)
2. Application ASAC 51,908.1 - Westfield Incorporated Requesting review
and approval of a sign exception for a freestanding freeway oriented
sign for an existing regional shopping center located at Wolfe Road
between Stevens Creek Boulevard and I-280.
Tom Robillard reviewed the staff comments, noting that ASAC had
reviewed this application before and recommended denial. City Council
asked ASAC to review the two monument signs only, with the economic
viability and visibility of the regional shopping center in mind, and
also to include the word Cupertinojon the sign.
He further noted that the general consensus of previous ASAC approval
was that the "generic blue directional signs" should be looked into.
John Endicott and Terry Ferrera, IWestfield Incorporated, reviewed the
staff .comments and answered questions of the committee members. Mr.
Endicott explained the need and 'importance for the shopping center to
have visibility 1 from the freeway.
ASAC Minutes for the meeting of October 8, 1990
Page -3-
Response to Committee Member Lim's question regarding Cal- Trans
approval process, Mr. Robillard stated that any sign directly oriented
toward the freeway requires Cal-Trans permits. If the sign was on the
freeway riot-of-way, the sign would have to go through a formal
review procedure and probably denied.
Committee Member Lim stated that he was not in favor of the sign being
illuminated. He questioned the economic viability of the additional
signs, stating the proposal was inconsistent with the sign ordinance.
He repeated his original recommendation of having "generic
informational signs".
Committee Member Weber stated he would support the informational signs
and that the proposal was contrary to the design and aesthetic
character of the I-280 corridor.
Committee Member Jackson agreed with the other Committee Members.
Chairman Gong stated he would not support an illuminated sign and was
in favor of the "generic informational signs".
DECCISION:
On a 4-0 vote Application ASAC 51,908.1 was denied, according to the
findings contained in the Model Resolution with Finding 1 modified, and
Finding 3 added to read as follows:
1) That the nature of the use identified by the freeway oriented sign
does not require the proposed illuminated freeway oriented signage.
3) That a "generic" blue directional sign would be more in keeping
with the visual aesthetics of the scenic I-280 corridor and in keeping
with the character of the City.
On a 4-0 vote, at the request of the applicant, Item 6 Application ASAC
51,842.4 Oasis Laundries was adjusted from the Agenda order to be heard at
this time.
6. Application ASAC 51,842.4 Oasis Laundries Requesting Review and
Approval to modify a Planned Development Sign Program at an existing
shopping center located at the southeast corner of Homestead Road and
Franco Court.
t.
Tom Robillard reviewed the staff comments, noting that the proposal
meets the requirements of the sign Ordinance, and that staff
recommended approval.
J.D. Vanderlaan and Robert W. Morris, Oasis Laundry, concurred with
staff's recommendation and answered questions of the Committee
members.
•
ASAC Minutes for the meeting of October; 8, 1990
Page -4-
DECISION: •
On a 4-0 vote Application ASAC 51,842.4 was approved according to the
findings and conditions contained in the Model Resolution.
By general consensus of the Committee members, Item 3 ASAC 51,910.1 and
Item 4 ASAC 51,911.1 were reviewed concurrently due to the similar nature
of both sign programs.
3. Application ASAC 51.910.1 - Arco Gas Station Requesting review and
approval for Architectural modifications, replace existing building
mounted signs, and reface the existing monument sign. Located at
10625 North De Anza Boulevard.
4. Application 51,911.1 - Arco Gas, Station Requesting review and
approval for Architectural modifications, to replace existing building
mounted signs, and to reface thel existing monument sign. Located at
10550 South De Anza Boulevard, at the southeast corner of Silverado
Avenue and South De Anza Boulevard.{
Tan Robillard reviewed the staff comments, reminding the committee
members of their previous approval. He explained that at the Appeal
hearing the City Council referred the application back to ASAC, with
the direction that the sign should be reduced to include only the
wording and eliminate the yellow{ band across the building. The sign
may remain up during the time the appeal is in process, and Arco
should produce evidence that the sign is a registered trademark. •
Mr. Robillard further stated that the "Smog Pro E cpress Test and
Repair" with yellow background his in the process of becoming a
registered trademark. He quoted Section 17.24.050 of the Sign
Ordinance which allows one building mounted sign with the inclusion of
a ground sign and stated that the 'size of the building mounted sign as
regulated by the Sign Ordinance shall be one square foot of sign area
considers the
{ staff
stated that
for every foot of wall 1 He
ength.r
yellow band an architectural feature and not a sign, and is in ASAC's
scope of review. He stated that the staff feels the yellow band is
too bright and obtrusive, and 'not in aesthetic harmony with the
building, surrounding uses, and Icharacter of the community. Lastly,
staff recommends approval of the sign decal due to its size location
and because it is intended and only readable for on-site use.
R. L. Knutson, Bob Lee, and Gary McDaniels, Atlantic Richfield
Company, noted staff comments, answered questions of the committee
mambers,and explained the logos land their request for a yellow facia
band.
Committee Member Weber stated that his previous comments remain the
same, that he does not like the yellow band around the window. Other
than the approval of the door decal, he stated he would support
staff's recommendation and that the sign should follow the sign
ordinance size regulations.
ASAC Minutes for the meeting of October 8, 1990
Page -5-
ID Chairman
Gong stated he does not like the yellow color around the
building.
Committee Member Lim explained that at the previous meeting, the facia
band was said to be non-illuminated.
Committee Member Jackson agreed that at the previous ciirliQsion the
sign was not illuminated.
Chairman Gong questioned the size door decal and explained he did not
have any concerns with it.
The general consensus of the Committee was that the yellow facia band
is too bright, obtrusive, and unbalanced with the building's
surrounding u^r, and the character of the community.
DECISION:
On a 4-0 vote Application ASAC 51,910.1 was approved according to the
findings and conditions contained in the Model Resolution, with Condition
16 and 17 added to read as follows:
16. Conformance with Condition 11 and 13 is contingent upon the
applicant providing proof of the trademark sign area and colors.
This proof shall be reviewed to the satisfaction of the City
Attorney.
17. The front and side facia shall not be illuminated.
At the applicants request ASAC clarified the conditions of approval
stating that only a 57 sq. ft. area (3 ft. by 19 ft.) with yellow
background and blue letters is approved. Only the sign area may be
illuminated no other portion of the building may be illuminated.
On a 4-0 vote Application ASAC 51,911.1 was approved according to the
findings and conditions contained in the Model Resolution with
Condition 16 and 17 added to read as follows:
16. Conformance with Condition 11 and 13 is contingent upon the
applicant providing proof of the trademark sign area and colors.
This proof shall be reviewed to the satisfaction of the City
Attorney.
17. The front and side facia shall not be illuminated.
At the applicant request ASAC clarified the conditions of approval -
stating that the yellow facia band on the front and sides shall be
removed unless the applicant can prove that is the registered
trademark. Again, the 3 ft. by 19 ft. sign area may be illuminated, no
other portion of the building may be illuminated.
S
AS C a Minutesfor the meeting of October 8, 1990
Pag -6-
FORMAL REVIEW (New items) •
5. Application ASAC 51,920.1 - John land Diane Dunn
approval for a Planned Development Vi Ar Arcrevhitectural
andl
modifications, and ,°��t sign program, Architectural
at modifications,
Stevens, Creek Boulevard,for an existing restaurant located
northeast corner of Stevens Creek
Boulevard and Saich Way.
Tan Robillard reviewed the staff comments, explaining the changes in
the Architecture, the new sign program, and the landscape plan. He
stated that staff's recommendation was to approve the front building
mounted sign and the pylon sign and not to approve the roof mounted
sign. He stated he had no concerns with the landscape plans as long
as a registered Landscape Architect certifies their conformance with
the Xeriscape Guidelines.
Barry Chin, Project Architect, explained a concept of the proposed
restaurant, reviewed the Architectural changes, and further explained
the sign program.
Committee Member Lim stated that it was a good sign program. He would
not recommend approval of
Pam' the roof sign, but
would approve the pylon
sign with no neon lights, but being internally lit.
Committee Member Jackson
Tao Robillard quests - the hours of operation.
explained that the current Use Permit in effect for that •
restaurant limits the hours of operation. Ccanmittee Member Jackson
stated that she also would not approve neon lights on the pylon sign.
Committee Member Weber stated that he did not like the pylon sign and
would rather see the roof mounted sign approved.
Chairman Gong stated that he did not like the red neon band around the
building, stating that it looked too much like an extension of the
sign and was not needed. He further stated that he would approve the
pylon sign with the neon lights.
The general consensus of the landscap
e plan was that, as long as a
registered landscape architect certified conformance to the zero scape
guidelines, they had no concerns.
DECISION:
On a 3-1 vote with Committee Member Weber voting no Application ASAC
51,920.1 was approved according to the findings and conditions contained
in the Model Resolution with Condition 10 modified and Condition 17 added
to read as follows:
10. The street number shall be placed on the ground sign and shall be
clearly visible to passing motorists.
17. The red neon facia band is not approved. •
ASAC Minutes for the meeting of October 8, 1990
• Page -7-
® Item 7. Application 51,785.2 CEN Real Property Requesting review and
approval to modify a Planned Development Sign Program and
building colors at an existing shopping center located on Wolfe
Road between Homestead Road and I-280.
Town Robillard reviewed the, staff comments noting that the scope of the
application consisted of replacing the existing monument signs "Vallco
Village Shopping Center" face with "Cupertino Village" face. He noted the
colors are teal letters, a peach background, on an ivory background. He
further explained that the building colors which will also change, will be
the same colors as that of the signs.
Teresa Owen and Charles E. Newman, Cupertino Village Shopping Center,
explained the scope of the project and answered questions of the Committee
Members.
DECISION:
On a 4-0 vote Application ASAC 51,785.2 was approved according to the
findings and conditions contained in the Model Resolution.
APPROVAL OF MINUTES
8. Minutes of the regular ASAC meeting of September 24, 1990 were
approved on a 4-0 vote.
• IITIEE REPORTS
Pat Jackson suggested that staff and City Council consider a partial
review of the sign Ordinance affecting freeway oriented signs with the
remainder of the Ordinance being reviewed later this Spring.
REFORP OF STAFF
Tam Robillard announced that the Santa Clara County Traffic Authority had
revised the visual design guidelines for Route 85, so that there would be
no option of color or texture on the retaining walls.
•
ASAC Minutes for the meeting of October 8, 1990
Page -8-
ADJOCIR1 JP •
10:55 P.M. to the next regular meeting to be held on October 22, 1990, at
7:30 P.M., Conference Room A, City Hall,
PREPARED BY: APPROVED BY:
/s/ Thomas Robillard , /s/ Wayne Gong
Thomas as R. Robillard Wayne Gong, Chairman
Planner II j Arch. and Site Approval
Committee
II
ATTEST:
/s/ Dorothy Cornelius
Dorothy Cornelius
City Clerk
asac/min10-8 (Amended 10-22-90) • II
I :